Book of Jay Blog

My thoughts and perspective on culture, personal growth, masculinity and authentic leadership.

Do I Really Need QuickBooks for My Small Business?

Running a small business sometimes feels like juggling flaming swords while riding a unicycle. Every day, you wear ten hats: salesperson, customer service rep, marketing manager, sometimes even janito...

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Redefining Toughness: Beyond the Finish Line

 When you hear the word tough, what comes to mind?

For a lot of us, it’s the image of someone powering through no matter what, gritting their teeth, ignoring pain, and pushing until they collapse acr...

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How Much Cash Runway Do I Need For My Small Business?

If your business stopped bringing in money today, how long could you keep the lights on before things got uncomfortable? A few months? A couple of weeks? Maybe just enough time to polish your résumé a...

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Keeping It Together When It Counts: A Human Approach to Pressure Moments

We’ve all had those days when life cranks up the heat.
Your inbox is overflowing, your phone won’t stop buzzing, deadlines are breathing down your neck... and just when you think you’ve caught a break,...

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Making Your Small Business Budget Work: A Simple Guide to Financial Clarity

 You're not alone if your small business is being held together by good wishes and duct tape financing. Entrepreneurs have had the crushing weight of the thought, “We're broke again,” even as revenue ...

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The Universal Language: How Music Connects Us All

 Music is a powerful force. It's more than just sound waves and rhythms; it's a language of shared experiences and emotions. It serves as a personal soundtrack of identity, yet it also forges connecti...

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Costs & Expenses: A Just Human Guide to Business Clarity

 If you're a small business owner, let's discuss where your money goes. What are you spending too much on right now? What expenses are helping you grow? And which ones are quietly draining your profit...

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4000 Weeks: Why Time Is the Most Human Resource We Have

The average human lifespan is 4,000 weeks.

That’s it.

I had to sit with that number momentarily when I first heard it. At 59, I’ve already lived through most of those weeks. And while I’m not afraid...

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The Secret to Sustainable Growth: How to Calculate Your Small Business Break-Even Point

As a passionate small business owner, it’s incredible to see your hard work paying off and your business flourishing! You’re investing countless hours, attracting new clients, and launching exciting m...

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4,000 Weeks: Rethinking Time, Productivity, and What Really Matters

Have you ever stopped to think about how much time you have? Not in hours or days—but in weeks. About 4,000 weeks. That's roughly how many weeks the average person gets if they live to be 80. It's a s...

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100 Conversations in 100 Days: What One Man's Challenge Taught Me About Human Connection

 

We live in a world where it's never been easier to connect—and yet so many of us feel more disconnected than ever. Whether it's the aftermath of the pandemic, remote work, or the digital noise that...

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The Crayon Box of Emotions: What Mental Health Looks Like

May is Mental Health Awareness Month—and this year, I had the absolute honor of sitting down with licensed therapist Dawn Swan for a profoundly moving conversation on the Just Human podcast. What unfo...

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